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In the Spotlight

Ali`i Design’s Founder & Creative Director, Kim Kelley, devotes a portion of her time to public speaking, writing articles for industry journals and as a professional source for interviews. She has presented numerous topics on marketing, graphic design and social media at educational conferences.

If you are looking for a speaker for your event, conference or webinar, or a marketing source for an interview, contact Kim at kim@aliidesign.com.

Recent Articles

Tangled Up In Turnover December 2020.pdf

Tangled Up in Turnover

Employees leave. It is a given in any industry, and turnover is something all business leaders must learn to manage. The cause, whether culture or compensation, a medical or maternity absence, or a COVID furlough, produces a profound impact. When

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Creating A Winning Social Media Strategy in Trying Times

Those who are most successful in social media marketing connect with their audience with forethought, understand who the audience is, and give them content that they care about. In the midst of a worldwide crisis, social media success requires all of that and more.

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Doubling Down

If you’ve ever played blackjack, you know when you are feeling sure of your hand, you double down on your bet prepared to come out the winner. But if the next card pulled doesn’t work in your favor, you risk

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The Path Forward | RBMA Bulletin

The Path Forward

By the time you read this, like me, you might be saying “What. Just. Happened?” And even more important, “How do we carve our path forward?”

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Ask The Experts RBMA Bulletin

Young Professionals Virtual Happy Hour : Ask The Experts

The RBMA Young Professionals Subcommittee recently hosted its second Virtual Happy Hour themed Ask The Experts. Three experts from in and outside the world of radiology shared their advice and experience for crafting professional growth, learning better communication strategies, and

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Is Your Website Accessible and ADA Compliant? RBMA Bulletin

Is Your Website Accessible and ADA Compliant?

When you embark on a newly designed and developed website for your radiology group, you’ll no doubt consider color, imagery, and visual hierarchy. You’ll pay close attention to how well the website quickly enables a patient or referring clinician to

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Craft Your Budget Pitch RBMA Bulletin

Craft Your Budget Pitch

Have you ever made a mistake – not one you can’t recover from, but a mistake nonetheless? A mistake that makes you crazy because you can’t help think ‘how could I have messed that up?’ As we slide into the

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Your Online Presence RBMA Bulletin

Your Online Presence

Normally the focus of this section is the marketing and branding of your radiology practice or radiology support business. For this issue, I’m switching gears to a topic that focuses on your use of social media platforms and digital forums

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ROI Alphabet Soup RBMA Bulletin

ROI Alphabet Soup

Key: ICYMI – In case you missed it LOL – Laugh out loud TYT – Take your time GR8 – Great OTOH – On the other hand DIY – Do it yourself IDK – I don’t know ICYMI measuring and

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